In this episode of WCG ThoughtLeaders – a new podcast series that features conversations with influential people in organizations around the world – guest Gail Cohen of WCG and host Neville Hobson discuss Gail’s role as Global Managing Director at WCG and some of the issues and challenges confronting global companies in an age of increasing informality in engagement and the inexorable rise of instant online communication. Plus, some advice for the C-Suite.
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About Our Guest
Gail Cohen joined WCG in January 2010 as Global Managing Director where she works closely with the leadership team to build and lead a cohesive global communications practice across all geographies.
Gail joins WCG from Burson-Marsteller where she was the chair of the Global Healthcare Practice and as such oversaw the strategic growth and development of the Practice across all regions. She was responsible for helping the healthcare teams drive success and strengthen new business, while addressing the complex communications needs of clients.
Bringing 20 years of experience to her position at WCG, Gail has pioneered some of the industry’s most successful pharmaceutical campaigns and has led numerous award-winning programs. She is a recognized expert in pharmaceutical marketing and issues management.
Gail holds a Bachelor of Science degree, magna cum laude, from the S.I. Newhouse School of Communications at Syracuse University.
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Podsafe music from Moving On Swiftly by The Smallvilles.
Enjoy the show!