Using Location for Marketing your Business [video]

Posted by: in location-based marketing, Social Media Insights & Trends on April 14, 2011

During SXSW, I had an opportunity to do a few interviews on the state of the state of location based services. I really liked this interview with Abby Johnson of WebProNews, not only because of the insightful questions but because of the nice job her team did editing it. The visuals help tell a much better story then I ever could.

Shout outs to foursquare, Gowalla, SCVNGR, Whrrl, Bizzy, Where and of course my co-author, Mike Schneider during the interview.

By: Aaron Strout

Aaron is the President of WCG, one of the three agencies under the W2O Group umbrella. He is a regular contributor to Marketing Land and a co-host of video podcast, Live from Stubbs.

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Pre-Commerce Check out W2O Group President Bob Pearson's new book, Pre-Commerce, in which he shares ideas for leaders to engage directly with customers to shape their brand and marketplace success. Now available for order on! Join the conversation #precommerce.

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