Adrian D. Parker leads Social, Mobile and Emerging Media for Intuit’s Accounting Professionals Division, a global leader in financial and business software. He directs the strategic vision for leveraging peer influence and tech innovation to improve customer’s financial lives. Previously, Adrian served as Director of Social Media and Digital Strategy at RadioShack Corporation where he led the company-wide customer engagement experience. He managed a talented team that was recognized across the industry for innovations in mobile marketing, social strategies & digital advertising. Parker’s pioneering work with Twitter, foursquare, Facebook, Apple and other tech platforms has been featured in multiple case studies and books.
During Adrian’s talk, he did the impossible by connecting the process of meeting his now wife, courting her and ultimately, moving toward child rearing to the traditional sales funnel. Let’s just say he killed it. Click here to view his deck.