What Do Intel, MasterCard and W2O Group Have in Common?

Posted by: in Advertising, Analytics, CMO, Communication, Communication Strategy, Content, Corporate and Strategy, Digital Health, Entrepreneurship, executive insights, Global Healthcare, Innovation, Integrated Communications, Jim Weiss, Social Media Insights & Trends on October 16, 2014

This week, Aarti Shah of the Holmes Report published the 2014 Innovator 25. On that list is the answer to the question in my headline. That’s right, not only did two of our clients — Becky Brown of Intel, and Andrew Bowins of MasterCard — make the list but so did our CEO, Jim Weiss. As Aarti states in her announcement post, ” We launched the In2 Innovator 25 in 2013  to celebrate those who have contributed great work or ideas that have pushed our industry forward. The 2014 Innovator 25 now takes another glimpse at our industry’s future, shining the light on those individuals who are shaping what influence and engagement will look like tomorrow. ”

innovator 25

This trend of having our clients and senior leaders named to this prestigious list will never get boring. To that end, we are now two for two because our President, Bob Pearson was on this list last year along with our (then) client, Mark Stouse of BMC Software. Coincidence? Hardly as our clients along with our leaders are why we are where we are today.

Please put your (virtual) hands together and help us celebrate this momentous occasion! Congratulations Becky, Andrew and Jim!

By: Aaron Strout

Aaron is the President of WCG, one of the three agencies under the W2O Group umbrella. He is a regular contributor to Marketing Land and a co-host of video podcast, Live from Stubbs.

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Pre-Commerce Check out W2O Group President Bob Pearson's new book, Pre-Commerce, in which he shares ideas for leaders to engage directly with customers to shape their brand and marketplace success. Now available for order on Amazon.com! http://amzn.to/bAmvFN. Join the conversation #precommerce.

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