Category Archives: Public Relations Practice

Tweet on the Street: The PR Week NEXT Conference November 30, 2011
Posted in Communication Strategy, Public Relations Practice, Thinking Creatively.
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The time for PR to adapt is now October 28, 2011
Posted in Public Relations Practice.
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Variety of talents needed for changing media world October 26, 2011
Posted in Public Relations Practice.
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Agencies must ‘adapt or die’ to stay relevant October 25, 2011
Posted in Public Relations Practice.
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How Orgs — Not Consumers — Are Dominating the ‘Information Ecosystem’ October 20, 2011
Posted in Healthcare Insights, Medical Communications, Public Relations Practice.
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The Global US October 17, 2011
Posted in Communication Strategy, Integrated Communications, Marketing Insights, Public Relations Practice.
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Podcast Interview with WCG CEO, Jim Weiss, on Tectonic Changes September 21, 2011
Posted in Integrated Communications, Marketing Insights, Public Relations Practice, Social Media Insights & Trends, Thinking Creatively, WCG ThoughtLeader Podcast Series.
1 comment
Pitching a No-No: When Are After-Hours Calls Off Limits? September 15, 2011
Posted in Public Relations Practice.
3 comments
The Medium is No Longer the Message* September 8, 2011
Posted in Communication Strategy, Public Relations Practice.
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In Praise of Human Editors August 18, 2011
Posted in Communication Strategy, Public Relations Practice.
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The Hottest Publishing Format Isn’t Google Plus. It’s Magazines. August 11, 2011
Posted in Public Relations Practice.
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Influence and the ‘Alan Schwarz Problem’ July 21, 2011
Posted in Public Relations Practice, Social Media Insights & Trends.
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Making Access Accessible, Learnings from the WCG Access Roundtable July 14, 2011
Posted in Communication Strategy, Healthcare Insights, Integrated Communications, Public Relations Practice.
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Pre-Commerce and Location-Based Marketing Mashup July 1, 2011
Posted in Communication Strategy, Customer Experience, Inside WCG, Integrated Communications, location-based marketing, Marketing Insights, Pre-Commerce, Public Relations Practice, Social Media Insights & Trends, Thinking Creatively.
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I’m Mark Bennett, and you’re not. June 24, 2011
Posted in Communication Strategy, Public Relations Practice.
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How the Press is Putting the ‘Media’ in ‘Social Media’ June 16, 2011
Posted in Healthcare Insights, Public Relations Practice, Social Media Insights & Trends.
1 comment
The ASCO Social Abstract Project: Initial Findings June 9, 2011
Posted in Healthcare Insights, Public Relations Practice.
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ASCO Experiment: One-Stop Commenting for Cancer Research June 2, 2011
Posted in Healthcare Insights, Public Relations Practice, Social Media Insights & Trends.
3 comments
Translational Science May 18, 2011
Posted in Communication Strategy, Integrated Communications, Public Relations Practice.
1 comment
Ten Things I Learned at the Association of Health Care Journalists Meeting April 18, 2011
Posted in Communication Strategy, Healthcare Insights, Public Relations Practice.
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How ‘Expensive’ Information Carries Influence (Or, Why the NYT Isn’t Crazy) April 7, 2011
Posted in Communication Strategy, Public Relations Practice.
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‘State of the Media’ Report: Pro Journalism Still Rules March 24, 2011
Posted in Communication Strategy, Public Relations Practice.
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Finding the Not-So-Obvious, Go-To Media for Physicians March 17, 2011
Posted in Communication Strategy, Healthcare Insights, Public Relations Practice.
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The New Pew Report on Health and the Limits of the Web March 10, 2011
Posted in Healthcare Insights, Public Relations Practice, Social Media Insights & Trends.
3 comments
Why Media Relations Shouldn’t (and Doesn’t) Scale March 3, 2011
Posted in Public Relations Practice.
2 comments