Category Archives: Social Media Insights & Trends

  1. Storytizing: What’s next after advertising? – New Book February 16, 2016

    Posted in CMO, Communication Strategy, Social Media Insights & Trends, Storytizing.

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  2. How Beyonce, Kim K and Reese Witherspoon May Be in Trouble with the FTC February 15, 2016

    Posted in Social Media Insights & Trends.

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  3. Millennials Unplugged: The Super Bowl Edition February 6, 2016

    Posted in Millennials Unplugged, Social Media Insights & Trends, Storytizing, Thought Leadership.

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  4. Digital Health Drives Conversation and Executive Engagement at #JPM16 January 29, 2016

    Posted in Digital Health, executive insights, Healthcare Insights, Healthcare Technology, Innovation, Insights, Medical Communications, Social Media Insights & Trends, w20 group, W2O Group.

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  5. Podcast with Mitch Joel on Digital Marketing Trends January 26, 2016

    Posted in Pre-Commerce, Social Media Insights & Trends, Storytizing, Thought Leadership.

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  6. Companies Will Succeed When They Enable Consumers to Know and Control Their Own Data — A CES Inspired Series (#2) January 26, 2016

    Posted in Pre-Commerce, Social Commerce, Social Media Insights & Trends, Storytizing, Technology.

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  7. Five Ways Social Listening Will Become Audience Intelligence in 2016 January 19, 2016

    Posted in Analytics, Communication Strategy, Social Media Insights & Trends.

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  8. Why networking should be your New Year’s resolution January 11, 2016

    Posted in Social Media Insights & Trends.

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  9. #JPM16: The Must Attend Conference for Any Digital Health Company January 11, 2016

    Posted in Healthcare Insights, Healthcare Technology, Social Media Insights & Trends.

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  10. Are Twitter’s new conversational ads an opportunity for biopharma? January 8, 2016

    Posted in Social Media Insights & Trends.

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  11. What Altmetrics Can Do, Where Else Might It Lead? December 14, 2015

    Posted in Analytics, Communication Strategy, Content, Innovation, Insights, Media & Engagement, Medical Communications, PESO Media, Social Media Insights & Trends, twist, W2O Group.

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  12. Bob Pearson Inducted into “PR People Hall of Fame” #PowerofPR December 14, 2015

    Posted in Social Media Insights & Trends.

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  13. Cultural Fit and Experience: A One-Two Punch December 1, 2015

    Posted in Corporate and Strategy, Culture, Human Resources, Organizational Communications, Social Media Insights & Trends, twist, W2O Group.

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  14. Central Time & the Long Hallway November 23, 2015

    Posted in Social Media Insights & Trends.

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  15. Millennials Unplugged: The Facebook and ARF Sessions November 11, 2015

    Posted in Advertising, Analytics, CMO, Communication, Communication Strategy, Content, Millennials Unplugged, Social Media Insights & Trends, Thinking Creatively, W2O Group.

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  16. The T-Factor November 4, 2015

    Posted in Social Media Insights & Trends.

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  17. Thought Leaders in Tech Marketing & Comms: Interview with Kelly Jeffers October 30, 2015

    Posted in Communication, Insights, Social Media Insights & Trends, Technology, Thought Leadership.

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  18. Seven Ways Analytics Are Changing the CEO – CCMO Dynamic October 29, 2015

    Posted in Analytics, Communication, Communication Strategy, Corporate and Strategy, gary grates, Organizational Communications, Social Media Insights & Trends, Thought Leadership, twist, W2O Group.

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  19. Reddit AMAs: A Painful Interview Or A Useful Advocate For Your Personal Brand? October 21, 2015

    Posted in Communication, Communication Strategy, Social Media Insights & Trends.

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  20. Fall 2015 Social Commerce Days October 16, 2015

    Posted in Analytics, Innovation, Social Media Insights & Trends, Thought Leadership, W2O Group.

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  21. The Intel Way – Intel’s Simon Shipley chats about data, tools and the required changes in a Marketer’s skill set in today’s digital environment. September 14, 2015

    Posted in Analytics, Insights, Social Media Insights & Trends, W2O Group.

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  22. The Impact of Digital on UNICEF’s Emergency Response September 14, 2015

    Posted in Communication, Content, Innovation, Insights, Integrated Communications, Integrated Marketing, Social Media Insights & Trends.

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  23. Digital change in a global healthcare company September 14, 2015

    Posted in Advertising, Analytics, Communication Strategy, Corporate and Strategy, Healthcare Insights, Insights, Social Media Insights & Trends, W2O Group.

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  24. The Two Side of the Digital Agents of Change: The Digirati September 14, 2015

    Posted in Communication, Communication Strategy, Global Healthcare, Healthcare Insights, Innovation, Integrated Marketing, Social Media Insights & Trends.

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  25. London PreCommerce Summit – How we live, work and create in the digital world September 11, 2015

    Posted in Communication, Communication Strategy, Content, Culture, executive insights, Innovation, Insights, Jim Weiss, Media & Engagement, Pre-Commerce, Social Commerce, Social Media Insights & Trends, Technology, Thought Leadership, W2O EMEA, W2O Group.

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